There are several white hat SEO techniques you should be familiar with. You can learn more by checking out our guide right here.
It only takes 50 milliseconds for users to form an opinion about your website. That's not a lot of time, so you need to make your website the best it can be. One way to make this happen is by implementing white hat SEO techniques.
Read on to learn about five white hat SEO techniques you need to know.
1. Prioritize Content
Quality content will keep users coming and staying on your site. This is a white hat SEO technique to live by because website content is a considerate ranking factor within search engines.
Prioritizing quality content means more than having good posts. You need to consider other factors like topics, lengths, keywords, and links.
Always plan when creating content to ensure you are writing it the right way. Fill your posts with content that is valuable to your users.
2. Satisfy User Intent
Another one of the best white hat SEO techniques is to satisfy user intent. The user intent refers to results being matched with users accurately. This means the motivations of searchers will be accurately matched.
This means you need to focus on guessing the intent of your users. Content, the layout of the site, and images should all cater to your users.
3. Mobile First
Mobile traffic has risen 222% in the last seven years. This means you should be focusing on the mobile layout of your site first.
This is one of those white hat techniques you want to focus hard on. Google transformed to make mobile sites rank higher than others. If you have not made your site mobile-friendly, you are already behind.
This is something that needs to be done right away if you haven't already. It is easy to create a mobile-friendly site and it will drive more traffic.
4. Prioritize User Experience
User experience can be demanding because it is often changing. One of the best white hat SEO tips you can follow is prioritizing user experience.
Believe it or not, but your site can be punished for bad site experience. For example, Google has signals that can keep your site from showing up on the search page if a bad user experience is identified.
User requirements are not being met if you continuously have people leaving your site right away. Bounce rates will be able to tell you if your site is giving off a bad user experience.
5. Keyword Research
Implementing keyword research is a great white hat SEO technique. However, you have to make sure you are using the right words to make a significant impact. Your research needs to be excellent.
Google doesn't work with simple keywords. It is not beneficial to sprinkle in simple keywords every so often. Keywords need to be used appropriately and to do this, you need adequate research.
You are better off using a body of terms instead of a few singular ones. Understand the right ones for your site to drive in more traffic.
White Hat SEO Techniques for You
These white hat SEO techniques will bring your site more users than before. It will also keep you at the top of the Google search page.
There is so much more you can benefit from when using these white hat SEO techniques, so try them today!
For more information on white hat SEO and what it can do for you, contact us now.