7 Amazing And Innovative Website Designs To Use For Your Business In 2020

Innovative website designs are credited for attracting more potential customers. We share 7 amazing and innovative website designs to use for your business.

About 40% of the time, if your customers feel your website isn't appealing, they will walk right back out the door. When people visit your website you want to provide them with something they have never seen. 

You want people to talk about your website to draw in more and more foot traffic. The best way to start this process is to use innovate website designs. 

Innovative Website Designs

Every year new trends come out. We are going to review some of the top innovative website designs trending right now. 


Minimalism allows your customers to focus on what is important. It will draw their attention to your products. It makes your website easy to navigate. 

On top of that, when you don't have as much on the page, it allows the pages to load faster. About 40% of people will leave your website it if takes longer than 3 seconds to load.

Some sites that use this style: Daniel Boddam, Libratone, and JY BH


One aspect that draws people in, is user-friendly navigation. You want your website to be easy to use (on computers and phones). 

More than that, you want to stand out with your navigation. For example, experimental designs (e.g. scrolling screens, interactive screens) and large fonts. These can make your website engaging and unique. 

If you are a larger company, you may want to have all your products on one website. This can make it easier for people to find what they are looking for. They don't have to scramble around looking at different websites.  

Some sites that use this style: Gander, QuickBee, and Disney

Videos and Animation

Videos make your content easier to share. At the same time, they will offer quick information about your products.

Many people don't want to sit there reading about your products. Videos provide your most important information in a captivating and efficient way.

Animation provides visual stimulation making people want to read about your products. This can be especially true if your animations are interactive.

If you give your customers visual aids, they will be much more immersed and will spend more time on your website. 

Some sites that use this style: ESPN Sports Programming, Molecular, Daniel Spatzek, Toggl, and Vizua


If you want a memorable and engaging experience for your clients, jazz up your typography. You could animate your letters, or make them look smudged, scratched, or even painted.

Typography will help portray who you are and the feel you are going for. 

Some sites that use this style: ARCHE68, Proof Drinks, and The Drawing Room

Monochromatic Color

The great thing about monochrome is that it can make your website pop. You aren't distracted by lots of colors.

With monochrome, you will focus on only a couple of colors. This can be black with maybe one bright color to focus on the important aspects. Depending on your theme, you could go with a couple of shades of a particular color as well.

Some sites that use this style: Climate, Fruition Lab, and TDH Creative

Organic Shapes

Organic shapes, unlike regular shapes, don't have one defined shape. You can give the illusion of movement, making them feel more real and natural. These types of shapes will make your website more inviting. 

Some sites that use this style: Baby Talk For Parents, Mawla, and Affinity

Broken Grids

When you stray from the path of straight lines and uniformity, you can create more visual appeal. You will catch peoples' eyes and draw them to areas you want more foot traffic. You will create interest and flow throughout your website. 

Some sites that use this style: Times Talks, Studio Revele, and Startup Lab

It's Time to Create Your Website 

These are just some of the innovative website designs that are out there. 

You can visit other websites to see how they use these and other designs. In this way, you can decide whether they are a good fit for you. 

If you live in Maryland and are looking for help on your website design, SOMD Connect & Associates can help. Reach out to us today to learn more.



(240) 466-2596

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