Your Google My Business ranking is a great way of improving your local Google searches.
By using local SEO techniques, you can put your business to the very top of the search engine results page.
So, how do you improve your Google My Business SEO?
Here are seven hacks to boost your Google Business listing
1. Boost Your Google My Business Ranking by Claiming Your Listing
To boost your Google My Business ranking, you first need to sign up. The great news is that this is free and easy to do.
Simply head to Google My Business and sign up. Once you’ve signed up, you’ll be sent a PIN through the post. Enter this into the website to confirm your listing.
2. List the Correct Business Hours
Enter your correct business hours into your listing. This information needs to consistently match that found on your website, or it will affect your ranking.
3. Use Photos
If your listing has photos, it will not only show your potential customers what your premises look like so they can decide whether to visit, but it will also show that your business is legitimate.
Use the best quality pictures possible and have a selection that shows the exterior, interior, staff, and any products.
4. Make Sure Your NAP Is Consistent
If your name, address, and phone number doesn’t match up with the details on your website, this could be confusing for potential customers.
If the records of these details don’t match up between the different listings online, Google won’t know which information is correct, and it might affect your ranking.
5. Ask for Reviews
If you want people to see your business as a reputable one, then you’ll want reviews to back up your listing.
Do everything that you can to get your customers to write a review of their experience visiting your business. You could add a prompt on a receipt, or even directly ask customers who you think might have had a positive experience.
Don’t forget to do everything to make the customer experience as positive as you can. The last thing that you will want is to get negative reviews.
6. Engage With Your Reviewers
If someone leaves a review, comment on it. If you engage with your reviewers, it will not only show that you are a genuine business, but it will also allow show them that you care what people think.
Be polite and thank reviewers for their feedback. If the feedback is negative, don’t get defensive or be drawn into an argument; this will reflect badly on your business. Instead, thank them and take their comments on board.
7. Create Posts
Finally, use the posts section to write updates about your business. These posts will only stay up for a week, so keep them up-to-date.
Get Help With Your Google My Business SEO
For help with your Google My Business ranking, get the help of an SEO company.
At SOMD Connect we can help you with your SEO needs. Get in touch for more information.