If you want to attract clients to your business, you need to have an online presence. Here's how you can create a great company website.
There are more than 4 billion internet users around the world.
It's more important than ever to give your business an online presence. It will mean that you're found by more customers in your area and you can expand your audience.
Still not convinced about the importance of a great company website? Here are 9 reasons that you should invest in a beautifully designed website.
1. Your Website is Always Available
After your employees go home for the day, your business is closed and not open for customers.
With a website, your business is always accessible to anyone who wants information. It's especially great for online shoppers who want to purchase from your store at all times of the day.
Unless it's down for maintenance, your customers will always have a way to contact your business.
2. Reach More Customers
28% of American adults say that they are online on an almost constant basis. This means that while they're browsing, you need to capture their attention.
With a website, you're able to target consumers based on location and other factors. If you can impress a consumer with your website, you have a better chance of pulling them in over your competition.
3. Build Trust
Your relationship with your customer should always be a top priority. In order for them to buy your product or service, they need to have trust in your company.
This is where your website comes in. With an appealing website that shows visitors why they need your business, you'll convert them into customers easier.
4. Expand on Your Branding
Branding can help consumers recognize your business. Your website can add to the brand you've already established offline.
You have complete control over your website. You get to choose what colors, photos, and text are on it.
If you can explain why customers should choose you, then it can help you stand out from your competitors.
5. You Need an Option to Shop Online
Did you know that it's expected that 95% of purchases will be conducted online by 2040?
Each day, the need for an online store or website to buy services grows. A great company website is one of the best ways to do this. If you don't have one, then you'll be missing out on purchases from the online audience.
6. More Time for You
If your website has lots of information available, you'll save time answering customer questions.
Some things simply can't be answered online. But if they can, you can easily direct the customer to the right page for the answer. This way, you'll spend less time on the phone and more time working on your business.
SEO is an important part of your online marketing and presence. This is what helps online users find your business through search.
Making it easy for customers to find you is important, but you need a website to do this.
Ready to Get a Stunning Company Website?
With these 7 reasons, you've learned just how important having a website is. With your busy schedule, it can be difficult to keep up with updating your website.
At SOMD Connect, we can create a company website that brings in customers and keeps them coming back.
If you want to improve your website design or create a new business website, please get in touch with us today.