Using local SEO services can help your Maryland business reach new heights and draw in customers from your area. Find out more here!
Within just two years, searches with the phrase "near me" grew by 150%! If you want to reach more local customers, your best bet is local SEO.
SEO, or search engine optimization, helps your website content rank on search engines like Google. The higher your rank, the more customers will see you. Local SEO services allow you to focus on customers within your community.
Curious about how local search engine marketing can benefit your Maryland business? Keep reading to discover the top five benefits of local SEO and how it can give you a boost!
1. More Brand Awareness
If you're not ranking on the first page of a Google search, there's a chance customers don't know you exist. How will you bring new customers to your business if they've never heard of your brand?
Customers will only begin to remember your brand after seeing it five to seven times. The more often your company appears on search engine pages, the more they'll see your brand. As a result, you're building brand awareness!
The next time that customer thinks about your product or service, there's a chance they'll remember you.
2. Get Competitive
If you're a small business, there's a chance you don't have a massive marketing budget. Local SEO services are a cost-effective way for you to compete with bigger corporations.
For a strong local SEO strategy, you'll need to create content for your target audience. High-quality, informative content will help boost your ranking. When you rank at the top of a search page, you're also ranking ahead of the competition!
3. Better Leads
Close to 60% of mobile searches are from consumers looking for local information. For example, they might look for your address or business hours.
If you're not targeting local mobile users, you're missing out on customers.
Local search engine marketing makes it easy for you to reach those customers. Then, you can attract them to your website or straight to your store.
The best part: local SEO allows you to focus on the people most likely to become paying customers. By providing information your local audience needs, you can attract high-quality leads and boost your Maryland business!
4. The Local Pack
Working with an experienced SEO company can help you make it into the local 3 pack. This map appears on Google searches, allowing you to take up a lot of space on a search page.
With local SEO services, you can reach the 3 pack and stand out from the competition.
Once customers click on your 3 pack listing, they can find directions straight to your business.
5. Customer Retention
To utilize local SEO, you'll need to post reviews from happy customers. Customer reviews can help increase brand trust and loyalty. Once you have an audience of loyal customers, you can use customer retention to boost sales!
Go Local: 5 Ways Local SEO Services Can Boost Your Maryland Business
Don't wait to go local. Instead, start experiencing these benefits of local SEO services for yourself. With local SEO, you can get your Maryland business on the map and start boosting sales!
Ready to get started? Contact our team of local SEO experts today!