While the CDC is recommending social distancing, it's more important than ever to be active on different types of social media platforms.
Businesses are having trouble with brick-and-mortar stores and getting customers to shop in person. Despite this, the various virtual networks available are a great way to compensate and remain active.
Are you wondering how your business can stay social?
Keep reading to learn about 6 types of social media that you can use to boost business.
1. Review Sites
When a customer leaves an online review of your business, it's a great opportunity to increase customer engagement.
If it's a positive review, you can thank them for their kind words. However, if the review is negative, you can reach out to the customer and ask how you can make the situation better.
Sites like Tumblr and Medium are a great way for social media users to create feeds of their favorite content.
With your business page, you can do the same. If you create funny and informative content related to your products and services, you can increase your brand's exposure.
3. Social Networks
Popular sites like Facebook are a great way to connect with all kinds of potential customers. If you want to make professional connections, LinkedIn can be a great resource.
Either way, both social networking sites will allow you to interact with a wide range of potential clientele by liking, commenting, and sharing content.
4. Bookmarking Sites
Pinterest is one of the most popular bookmarking social media sites. It's a wonderful way to create a shareable board that contains all types of social media content.
Keep in mind that bookmarking sites are big on visuals so you should also include attractive pictures with the content you post. In fact, this remains true for most types of social media posts.
5. Social News Sites
Reddit and Digg are popular social news sites. Rather than creating original content, these sites allow users to post external links that lead to various news articles and more.
From there, users can vote for or against posts. Those with the most votes will be displayed at the top of the social news site. This is a great opportunity to post links to your blog if they're relevant and informative.
Twitter is the most popular microblogging site to date. It's used by celebrities, government officials, artists, and more.
While you have to be economical with your words, you still have the potential to reach a very wide audience with each post.
Ready to Be Active on The Different Types of Social Media?
Now that you've learned all about 6 types of social media, you can make sure that your business stays engaged with past and future customers.
SOMD Connect can help you create and maintain a successful online presence. From website design to social media management, our expert team can handle it all so you don't have to.
If you have any questions about our highly-rated services, feel free to contact us.